As streaming services and digital technologies have evolved, musicians have begun to take advantage of these changes in order to more deeply connect with their fan-base, gain international exposure, increase attendance, and invigorate merchandise sales.
While no tool can replace a professional marketing analysis -- done by a human, this is an excellent tool to gauge your online presence, get an idea of what you are doing well, and highlight areas that need attention.
As a reminder, while we are quite proud of our tool, this should not be considered a replacement for professional consultation
* PLEASE NOTE: Using browser navigation could reset the form, please use the buttons at the bottom of the form
(In other words: This tool is good, but no replacement for an assessment done by a human,!)
Let's get started with a little bit of info about you and what you use.
You indicated you have a webpage, that's GREAT! A website acts as a digital business card, and is an excellent choice for providing more info to your fans.
Let's take a brief look at where your website is at, and try and find areas we might improve it!
You indicated you have a Facebook page, that's GREAT!
While social media platforms come and go (remember MySpace?), Facebook is still used by the vast majority of the world's population.
Let's take a brief look at where your page is at, and try and find areas we might improve it!
You indicated you use at least one streaming service, that's GREAT! Studies show that streaming services are now serving more people than radio -- across all demographics!
By bypassing industry gatekeepers, all musicians can finally play on an equal field!
Let's take a look at what you're using, and how well it's working. If you are on multiple streaming services, choose the platform with the best numbers.
You indicated you use at least one other social platform. That's GREAT! Correctly leveraging other platforms is a great way to improve the results of almost every other marketing effort!
Let's take a brief look at what you're using, and how well it's working.
Now that the marketing assets have been discussed, Let's get into a few of the nuts and bolts of being a music act!
Thank you for completing the Musician Marketing Assessment!
After submitting this form, you will be taken to your results.
While this report card is a GREAT first step, it's no replacement for a marketing assessment performed by a human being.
To take advantage of our launch offer of a free consultation to go over your results, please select the option below.
* If you later choose to schedule a consultation, your Assessment number can be found in your confirmation/results email!