How to beat the Facebook “PPC Bullies” through geo-targeting

A "PPC Bully" is a business with enough ad spend to drive up costs, and prevent smaller companies, usually local businesses, from competing. In this post, we explore how to beat the "PPC Bullies" through geo-targeting, locally.

Demographic Drift, and what it means to your business


Social Marketing for Musicians (101):

In our research of successful bands, we have identified the following common items.